Twenty-eight years. Five organisations. Two of the world's largest law firms. One advertising agency, a technology marketing studio, and one of Britain's most celebrated publishing houses.

From junior designer to Global Design Director — I've spent two decades building brands, systems, and teams that scale. I've led creative operations across 50+ offices in EMEA, Americas, and APAC, enabled 7,000+ people to produce on-brand work independently, and directed programmes that have moved measurable brand equity for global organisations.

Along the way: 2 industry award wins, 3 further shortlists, a top 3 global legal brand ranking, and a conviction that design is most powerful when it's built into the infrastructure of how an organisation works — not bolted on at the end.

Twenty-eight years. Five organisations. Two of the world's largest law firms. One advertising agency, a technology marketing studio, and one of Britain's most celebrated publishing houses.

From junior designer to Global Design Director — I've spent two decades building brands, systems, and teams that scale. I've led creative operations across 50+ offices in EMEA, Americas, and APAC, enabled 7,000+ people to produce on-brand work independently, and directed programmes that have moved measurable brand equity for global organisations.

Along the way: 2 industry award wins, 3 further shortlists, a top 3 global legal brand ranking, and a conviction that design is most powerful when it's built into the infrastructure of how an organisation works — not bolted on at the end.

Twenty-eight years. Five organisations. Two of the world's largest law firms. One advertising agency, a technology marketing studio, and one of Britain's most celebrated publishing houses.

From junior designer to Global Design Director — I've spent two decades building brands, systems, and teams that scale. I've led creative operations across 50+ offices in EMEA, Americas, and APAC, enabled 7,000+ people to produce on-brand work independently, and directed programmes that have moved measurable brand equity for global organisations.

Along the way: 2 industry award wins, 3 further shortlists, a top 3 global legal brand ranking, and a conviction that design is most powerful when it's built into the infrastructure of how an organisation works — not bolted on at the end.